The Challenge
The Kappa Xi Lambda chapter of Alpha Phi Alpha Fraternity, Inc. is also known as the Wall Street Alphas. Since it’s re-chartering in 2002, the chapter has served New York City’s communities through community service, advocacy and leadership remaining true to the mission of the 108-year-old fraternity. The Wall Street Alphas needed a website that would positively promote this mission and its efforts in fulfilling it. Having built a strong brand though it’s programming and events, the website would need to reflect the excellence the Fraternity and Chapter had become known for.
The Solution
Working with the Brothers of Kappa Xi Lambda, Atarah Software provided web design and development services and delivered a visually engaging website. The site provides detailed information on the history of the Fraternity and the Chapter. In addition, it markets the programs the Wall Street Alphas provide every year. By developing a customized WordPress theme, Atarah has give the Wall Street Alphas chapter the ability to manage the website in-house and provide information on their current activities. The site has been a hit in the local and national BGLO community and has reinforced the brand and reputation the Chapter has so carefully built.
You can view the live site at WallStreetAlphas.com.